1. If you haven’t already, install a website analytics package and study your traffic sources! Identify areas that are performing well and not so well. Identify important keywords that you would like to target and begin optismising your site for those keywords.

2. Study your landing pages. Rank your landing pages by the amount of visitors they recieve and then study key metrics such as bounce rate, page views per session and sesson duration. These can give you some really good clues about how to improve your aquisition strategy.

3. Consider paying for traffic. If you have a good website, with good products then you should consider paying for traffic in order to increase awareness of your website. You might only break even on the first purchase, but the value of increased awareness and repeat business could far outwiegh the cost of buying efficient traffic.

After much hard work suecolesschoolofdance.co.uk now appears on the first page of google for a number of dance related terms in Milton Keynes. 

For the most important search phrase, “Dance School Milton Keynes” the website currently ranks No.2! Try it now: